Interesting reads (weekly)

  • Manually retweeting used to be the only option for passing on someone’s message on Twitter – you used to literally have to cut and paste on the Twitter site, although Tweetdeck and Hootsuite, among others, offered RT options. Since that’s no longer the case, I think this piece makes a fair point re original sources and credit… ” Use someone else’s picture to drive traffic to your brand, and people get mad. Slap an RT in front of someone else’s words, and that’s apparently just how the world works.”

    tags: social media twitter brand

  • I absolutely love this idea… “For Social Media Tuesdays, the staff must act as if there is no other way to get their articles except through sites likes Facebook and Reddit. That means USA Today’s journalists diligently place each of their famously punchy, graphic-rich stories onto various social media platforms. The purpose is to get them thinking like their readers, who increasingly get news through their Twitter feeds instead of the paper’s front page or home page.

    tags: nytimes future+of+news social media

  • ““I certainly think the trend in wearables is on an unstoppable trajectory,” Hutcheon said. “It will happen this year with smart watches. I’m not sure how smart watches will help journalism per se, but I do see things like Google Glass and drones as having a big part to play,” he said. “You can live-stream a news conference through a Google Glass; you could take pictures of people from that point of view. It’s a bit gimmicky still, but I think eventually it will be huge and mainstream.”

    tags: trends wearables strategy future+of+news

  • “As we adjust to a world where our regional and local media has fewer titles, fewer journalists, smaller profit margins and a reduced frequency of publishing, we need new models for local journalism to emerge.

    The BBC absolutely needs to be at the heart of this. But the commercial and community sectors shouldn’t just look to the BBC (and the licence fee) to help them solve their problems. They need to engage more creatively with structural challenges affecting the sector.”

    tags: journalism BBC

Posted from Diigo. The rest of my favorite links are here.

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