Category Archives: engagement

#ONALondon Session: Crowdsourcing as the ultimate strategic engagement

Panel: Mimi Onuoha, Research Fellow, Data & Society, Tow Society for Digital Journalism, Katerina Stravroula, freelance journalist and radio producer based in Athen and Tobias Dorfer MO: Co-author of Tow report on the subject and before you read any further, you … Continue reading

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#ONALondon ‘When news breaks bad: UGC in the newsroom’ session 

Panel: Mandy Jenkins, VP ONA board, head of news, Storyful; Fergus Bell, ONA Ethics committee, and Dig Deeper Media  Ok, so for this blog post to make much sense you probably need to head straight to http://toolkit.journalists.org and have a … Continue reading

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Audience engagement and newsroom attitudes

Several years ago, when the words ‘content is king’ was everywhere, I remember Joanna Geary observing  ‘collaboration is queen’. I loved that. I’ve been thinking about Jo’s twist on King Content because the phrase ‘audience engagement’ is so prevalent right … Continue reading

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15 thoughts on innovation for smaller newsrooms

How do you innovate in smaller newsrooms, was one of the questions that was sought to be addressed at the WAN IFRA international newsroom summit I attended in Hamburg on October 5. My answer is an emphatic: “Better, and more ambitiously than … Continue reading

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The end of ‘behind closed doors’ journalism

There are times in a journalist’s career when you are going to have to approach someone who is not having the finest moment of their life, and ask them to help you. It might be calling on a grieving family, or approaching … Continue reading

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Pix or it didn’t happen?

View image | gettyimages.com So, Meerkat, eh? It was, by all accounts, the darling of SXSW and digital acres have been given over to assessing its worth (and here I am, adding to them). Search Twitter at any given time and … Continue reading

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The beige world of clickbait journalism

View image | gettyimages.com Things I worry about: Why the airport tax charged by cabs from Belfast City Airport fluctuates by £1 for no apparent reason Is Rick from The Walking Dead aware of how awful his beard is? In the rise … Continue reading

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Up the Boro! Tapping into the fans’ mood on Twitter

This is my new favourite thing, courtesy of the @GazetteBoro team in Middlesbrough (disclosure: yep, they’re part of Trinity Mirror Regionals, like me). The gif (you might need to click to activate) is a simple, neat idea, and really summed up the how fans … Continue reading

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Six thoughts on emerging opportunities for journalism

Attending the Society of Editors* conference on November 10 and 11 meant a trip back to my old stamping ground of Southampton. I spent several years there in the ’90s with the Southern Daily Echo (editor Ian Murray completed his term as SoE president this … Continue reading

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Open season on audience stalking

Photo by Trojan_Llama The quote below is taken from an interesting post on It’s All Journalism today, that raised the question of why news media push content to social sites and engage users there, rather than on their own sites.  … Continue reading

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